Zoom Fatigue is Not The Problem
The current lockdown has added new problems to our work (as if we didn’t have enough already).
One of them is Zoom fatigue, a term for the exhaustion people feel due to incessant video-conferencing on Zoom, Skype, or Google Hangout.… Read more
How Pillsbury Won Back its Defiant Customers
In 2019, more than 188 million Americans used mixes instead of flour to make cakes. This was up from 60 million users in 2016. But when invented, the cake mix was not an instant hit. On the contrary, it almost flopped.… Read more
How to Encourage People Take Initiative at Work
One of the thousands of timeless Indian mythological stories goes like this:
One day, Narada muni visited Lord Vishnu’s abode at Vaikuntha. “Why is Garuda’s (Vishnu’s eagle) statue outside your temple?,” he asked. “Am I not your biggest devotee?”
Before Vishnu could respond, they heard a loud crash outside.… Read more
How to Kill Creativity in the Workplace
Companies try all kinds of things to make their people creative.
They ask people to switch off their left brains during meetings. (Can we actually do that?)
They hire innovation consultants who rattle off buzzwords like user-centric innovation, mass collaboration and crowdsourcing.… Read more